Patient Engagement and Activation: Needs and Emerging Trends

DEMO: Patient Engagement and Activation: Needs and Emerging Trends
Thursday June 16th, 2022
TIME:  11:00am-12:00pm

CareMessage's webinar explores key trends and evolving priorities in patient engagement. As we move into the next phase of the COVID-19 pandemic, we are seeing health center customers focused on:
Digitalization of healthcare- prioritizing necessary digitalization of our clinics, while maintaining patient trust and human connection
Health equity- addressing gaps in care and acting on needs related to social determinants of health
Care team burnout- providing needed support and efficient workflows, especially related to chronic care management

Caremessage will discuss how their customer, Alliance Medical Center, are using CareMessage functionality to help address these priorities. Alliance Medical Center will share their experiences, the successes they’ve seen, and actionable best practices in patient engagement.


  • Learn what patients expect in terms of digitalization of healthcare, and how digital tools can help health centers to gather community health data and deliver resources.
  • Understand how to assess and address patient need related to SDOH, specifically with data collection, data assessment, and patient follow-up.
  • Gain information on best practices for saving effort with targeted and automated patient communications and engagement.


  • Nora Marsh, Director of Marketing, CareMessage
  • Thaddeus Kaliszewski, Customer Success Associate, CareMessage
  • Samuel Appiah, QA/QI Director, Alliance Medical Center
  • Susannah Labbe, Chief Medical Officer, Alliance Medical Center

None. Registration fees for this webinar are generously sponsored thanks to CareMessage.

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CPCA provides training and education to community health centers for general illustration and instructional purposes. As an anti-racist organization, we are committed to providing educational opportunities that are unbiased and meet the fullest standards for cultural and linguistic competency for both accredited and non-accredited events. To that end, our Association intends to be in full compliance with the intent of AB 241 Implicit Bias in continuing education and AB 1195 Continuing Education: cultural and linguistic competency. Please read through the text of these bills to understand the intent of the legislature, now codified as California Business and Professions Code 2190.1.

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Cancellation Policy: Effective 11/1/21 - No refunds will be available for cancellations that are received within 10 business days before the start date of the event/training. To receive a maximum refund of 50% of the registration price prior to this deadline, all cancellations must be in writing and submitted by emailing Substitutions of registrations in lieu of cancellation is encouraged.

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Disclaimer: The information in this session is intended only to provide a general overview of the topics addressed. This session is not intended to provide legal advice nor substitute for the guidance, counsel, or advice of legal counsel on any matters particular to a specific primary care clinic. CPCA does not endorse companies or products. Advertising and sponsorship revenue support our not-for-profit mission and sponsors will receive your email address, in exchange for your complimentary registration.

6/16/2022 11:00 AM - 12:00 PM
Online Via GoToWebinar

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